{"id":157,"date":"2019-05-18T11:59:16","date_gmt":"2019-05-18T08:59:16","guid":{"rendered":"https:\/\/hotnewsinworld.com\/mx\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\/"},"modified":"2019-05-18T11:59:17","modified_gmt":"2019-05-18T08:59:17","slug":"instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce","status":"publish","type":"post","link":"https:\/\/hotnewsinworld.com\/mx\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\/","title":{"rendered":"Instagram a\u00f1ade las stories a su pesta\u00f1a Explore y anuncia la desaparici\u00f3n de su app Direct | Marketing 4 Ecommerce"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"\"><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label\">Tiempo de lectura:  <\/span><span class=\"rt-time\">3<\/span><span class=\"rt-label\"> minutos<\/span><\/span><\/p>\n<p>Cada d\u00eda las stories son m\u00e1s importantes para Instagram, y es por ello que la red social quiere asegurarse que <strong>podr\u00e1s encontrar m\u00e1s de este contenido ef\u00edmero en su plataforma<\/strong>. Desde ahora tambi\u00e9n podr\u00e1s encontrar<strong> stories en la pesta\u00f1a Explore<\/strong>, mientras tanto l<strong>a app Direct desaparecer\u00e1.<\/strong><\/p>\n<p><!-- \/1006480\/m4eMX_postmobile --><\/p>\n<h2>Descubrir\u00e1s m\u00e1s stories en la pesta\u00f1a Explore<\/h2>\n<p>Entre las novedades que Instagram acaba de lanzar en su aplicaci\u00f3n se encuentra la integraci\u00f3n de stories en Explore, lo que brindar\u00e1 a los usuarios la posibilidad de <strong>descubrir nuevos creadores de contenido ef\u00edmero sin tener la necesidad de seguirlos en la plataforma<\/strong>. Instagram elegir\u00e1 las stories a mostrarte en Explore en base a la relaci\u00f3n de cuentas similares a las que sigues y te gustan en la actualidad.<\/p>\n<div id=\"attachment_82212\" style=\"width: 218px\" class=\"wp-caption alignright\">\n<p class=\"wp-caption-text\">Imagen: Instagram<\/p>\n<\/div>\n<p>Adem\u00e1s de las stories, Instagram Explore incluir\u00e1 una nueva barra de navegaci\u00f3n que incluir\u00e1 accesos directos a IGTV y Shopping. Al elegir la opci\u00f3n de IGTV la plataforma te mostrar\u00e1 un <strong>feed personalizado de v\u00eddeos recomendados<\/strong>, mientras que en Shopping podr\u00e1s <strong>filtrar los resultados de b\u00fasqueda de productos<\/strong> para comprar en la red social por categor\u00edas espec\u00edficas como ropa, belleza y decoraci\u00f3n del hogar.<\/p>\n<p>Estos cambios demuestran <strong>la apuesta de Instagram por hacer que IGTV y Shopping sean m\u00e1s notables<\/strong> y que los usuarios tengan un panorama m\u00e1s completo de este tipo de contenidos sin tener que buscar de forma manual a las cuentas empresariales o creadores para encontrarlos.<\/p>\n<p>De hecho Instagram asegura que con estos nuevos accesos buscan <em>\u201cofrecer una experiencia m\u00e1s inmersiva para que las personas puedan participar activamente en el contenido y <strong>ser m\u00e1s espec\u00edficos sobre lo que desean descubrir<\/strong>\u201d.<\/em><\/p>\n<h2>Adi\u00f3s para siempre a la app Direct de Instagram<\/h2>\n<p>La apuesta de Facebook por crear una red de mensajer\u00eda integral entre todas sus plataformas est\u00e1 cobrando cada d\u00eda m\u00e1s fuerza, y es por ello que <strong>Instagram ha anunciado el cierre de su app Direct<\/strong> que funcionaba de forma independiente como un servicio de mensajer\u00eda instant\u00e1nea para la red social, es decir, <strong>una extensi\u00f3n de su bandeja de entrada<\/strong> donde los usuarios pueden enviar y recibir mensajes privados.<\/p>\n<p>La idea inicial de que la app Direct tuviera que instalarse forzosamente en los dispositivos m\u00f3viles de los usuarios de Instagram de forma similar a como lo hace actualmente la app de Messenger nunca lleg\u00f3 a materializarse. De hecho actualmente <strong>esta aplicaci\u00f3n no est\u00e1 disponible en todos los mercados<\/strong> y solo lleg\u00f3 a concretarse como una fase beta en ciertos pa\u00edses como Portugal y M\u00e9xico.<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"vwHaaBR0y3\">\n<p>Facebook comienza la fusi\u00f3n: se unificar\u00e1n WhatsApp, Instagram y Messenger en un solo servicio<\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" src=\"https:\/\/marketing4ecommerce.mx\/facebook-fusion-whatsapp-instagram-y-messenger-unico-servicio\/embed\/#?secret=vwHaaBR0y3\" data-secret=\"vwHaaBR0y3\" width=\"600\" height=\"338\" title=\"\u00abFacebook comienza la fusi\u00f3n: se unificar\u00e1n WhatsApp, Instagram y Messenger en un solo servicio\u00bb \u2014 Marketing 4 Ecommerce - Tu revista de marketing online para e-commerce\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>Los usuarios de la app Direct <strong>no tendr\u00e1n que realizar ninguna acci\u00f3n tras su cierre<\/strong>, ya que todos sus mensajes permanecer\u00e1n intactos dentro de Instagram. La red social no ha aclarado la fecha exacta del cierre de su app Direct, pero se espera que suceda <strong>durante el pr\u00f3ximo mes de junio.<\/strong><\/p>\n<p>Seguramente este no ser\u00e1 el \u00fanico paso que da Facebook en su idea de integrar todos sus servicios de mensajer\u00eda, ya que la compa\u00f1\u00eda de Mark Zuckerberg espera que a partir del a\u00f1o entrante <strong>los usuarios de todos sus sistemas de mensajer\u00eda puedan enviarse mensajes sin importar la plataforma desde la que accedan.<\/strong><\/p>\n<p>Imagen: Instagram<\/p>\n<p class=\"cursiva\">Mantente informado de las noticias m\u00e1s relevantes en nuestro canal de Telegram <i class=\"ico-telegram\"\/><\/p>\n<\/p><\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/marketing4ecommerce.mx\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Tiempo de lectura: 3 minutos Cada d\u00eda las stories son m\u00e1s importantes para Instagram, y es por ello que la red social quiere asegurarse que podr\u00e1s encontrar m\u00e1s de este contenido ef\u00edmero en su plataforma. Desde ahora tambi\u00e9n podr\u00e1s encontrar stories en la pesta\u00f1a Explore, mientras tanto la app Direct desaparecer\u00e1. Descubrir\u00e1s m\u00e1s stories [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":158,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-medios-sociales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Instagram a\u00f1ade las stories a su pesta\u00f1a Explore y anuncia la desaparici\u00f3n de su app Direct | Marketing 4 Ecommerce - Hot News in World<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hotnewsinworld.com\/mx\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram a\u00f1ade las stories a su pesta\u00f1a Explore y anuncia la desaparici\u00f3n de su app Direct | Marketing 4 Ecommerce - Hot News in World\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Tiempo de lectura: 3 minutos Cada d\u00eda las stories son m\u00e1s importantes para Instagram, y es por ello que la red social quiere asegurarse que podr\u00e1s encontrar m\u00e1s de este contenido ef\u00edmero en su plataforma. Desde ahora tambi\u00e9n podr\u00e1s encontrar stories en la pesta\u00f1a Explore, mientras tanto la app Direct desaparecer\u00e1. Descubrir\u00e1s m\u00e1s stories [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hotnewsinworld.com\/mx\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\/\" \/>\n<meta property=\"og:site_name\" content=\"Hot News in World\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-18T08:59:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-18T08:59:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hotnewsinworld.com\/mx\/wp-content\/uploads\/sites\/8\/2019\/05\/Instagram-a\u00f1ade-las-stories-a-su-pesta\u00f1a-Explore-y-anuncia.png\" \/>\n\t<meta property=\"og:image:width\" content=\"169\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"hotnewsinworld\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"hotnewsinworld\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/\"},\"author\":{\"name\":\"hotnewsinworld\",\"@id\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/#\\\/schema\\\/person\\\/fe61448b21c0d59086e75fcc1f9d8f6b\"},\"headline\":\"Instagram a\u00f1ade las stories a su pesta\u00f1a Explore y anuncia la desaparici\u00f3n de su app Direct | Marketing 4 Ecommerce\",\"datePublished\":\"2019-05-18T08:59:16+00:00\",\"dateModified\":\"2019-05-18T08:59:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/\"},\"wordCount\":621,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/05\\\/Instagram-a\u00f1ade-las-stories-a-su-pesta\u00f1a-Explore-y-anuncia.png\",\"articleSection\":[\"NOTICIAS DE MEDIOS SOCIALES\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/\",\"url\":\"https:\\\/\\\/hotnewsinworld.com\\\/mx\\\/instagram-anade-las-stories-a-su-pestana-explore-y-anuncia-la-desaparicion-de-su-app-direct-marketing-4-ecommerce\\\/\",\"name\":\"Instagram a\u00f1ade las stories a su pesta\u00f1a Explore y anuncia la desaparici\u00f3n de su app Direct | Marketing 4 Ecommerce - 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