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Don’t break up the social media network

Don't break up the social media network

SOCIAL MEDIA NEWS

Don’t break up the social media network

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Former Facebook executive Chris Kelly told CNBC’s “Squawk Box ” on Friday that the social media giant is on the right track when it comes to addressing users’ privacy and data concerns.

“You have to have scale in order to address these problems,” Kelly said of the company’s large scale. Facebook can now “invest heavily in AI and machine learning.”

Kelly, a Facebook shareholder, is an early leader of the social media giant. He worked at Facebook from 2004 to 2009 as Facebook’s chief privacy officer and was its first general counsel.

Facebook released its third Community Standards Report on Thursday, in which CEO Mark Zuckerberg noted similar claims on privacy, saying breaking up the company would hurt its efforts to combat misinformation and policy-violating content.

“The amount of our budget that goes toward our safety systems is greater than Twitter’s whole revenue this year, ” Zuckerberg said. “We’re able to do things that I think are just not possible for other folks to do.”

Kelly has spoken out in the past against breaking the company up. On May 13 he told “Squawk Box” that it’s “not clear that Facebook as a monopoly in any relevant market.”

“While it leads social networking, it’s not overhauling marketing, telecommunications, messaging or online advertising, which are all defined antitrust markets,” he added.

Facebook launched the Community Standards Report last May as a way to promote transparency, following the Cambridge Analytica scandal. It’s the first report since Zuckerberg announced the company would change its products to focus more on private communication.

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