Sanmi Adegoke: Pioneering a Path in Property Development as an Outsider

Sanmi Adegoke’s journey to becoming a successful property development CEO in an industry known for its lack of diversity is a testament to resilience, innovation, and the power of community. With no initial contacts in the property world, Adegoke leveraged his unique network within London’s black-majority faith communities to build Rehoboth Property Group from the ground up.

Overcoming Challenges with Faith and Innovation

Arriving in the UK from Nigeria as a teenager, Adegoke encountered racism but found strength in his Christian faith to persevere. His early career at McDonald’s laid the foundation for his entrepreneurial spirit, leading him to the world of property investment. Inspired by “Rich Dad, Poor Dad,” Adegoke navigated the ups and downs of the property market, eventually founding his own company in 2013.

A Unique Approach to Property Development

Without traditional connections in the property sector, Adegoke tapped into his extensive network within London’s black-majority churches. This move proved strategic as he began renovating spaces into worship venues, capitalizing on the vibrant faith community in south London. His company, Rehoboth, has since expanded its portfolio to include diverse renovation projects, turning old pubs, police stations, and more into valuable community assets.

Breaking Barriers and Building a Legacy

Adegoke’s success is notable in an industry struggling with diversity and inclusion. Despite improvements in representation, the property sector still grapples with retaining talent from ethnic minority backgrounds at the CEO level. Adegoke’s journey from a McDonald’s manager to a property mogul exemplifies the potential for change and the importance of building businesses that reflect and serve diverse communities.

Sanmi Adegoke’s story is not just about overcoming adversity; it’s about redefining success and demonstrating the impact of embracing one’s roots to create opportunities for others. As he continues to grow his property empire, Adegoke’s legacy offers inspiration and a roadmap for future entrepreneurs from underrepresented backgrounds in the property development industry.